Cliches should be avoided like the plague. If placed in a paper, they will be the death of said assignment. Perhaps you are so unfortunate to have slipped one into conversation with a Cliche Catcher nearby. You know these people. As soon as you even start to say..."well, you know, the apple doesn't..."
BAM!! They'll interrupt you. Every time. With the one cliche that evidently is acceptable to use, because these Cliche Catchers will throw it in the middle of your sentence before that poor apple could even think about falling.
"That's so cliche!" the Cliche Catcher says (extra emphasis on the "so") Using common phrases and idioms is evidently no longer allowed. It's just so......so cliche. Avoid at all costs.
If you haven't picked up on the sarcastic undertones yet, I personally find cliches to be useful at times. An entire conversation of them might be annoying, but there is one that I find to be rather true.
"It's the small things in life that count" (or some derivative thereof). I'd like to take that one step further. If you stop enjoying and finding joy in the small things, eventually you will stop finding happiness in the big excitements as well. You keep looking for something bigger and bigger to satisfy this need for the interesting, the new, the exciting, the fun. The problem occurs because eventually there won't be anything bigger and bigger. What happens then?
Perhaps you stop the break-neck pace. Perhaps you slow down and listen to frosty leaves flitting through the branches of the tree with speckled bark. You begin to notice the adorable quirks of your best friends. You rediscover the joy of an old song or book. You enjoy life because you are living it.